In modern society, most people have embarked on their medical experience through the use of digital archives and then make an appointment to meet face-to-face. Potential patients determine credibility through peer-reviewed websites, comparing procedural costs, an endeavor that creates some semblance with the cost of a dental crown, and reputability of the providers. Strong, evidence-based online presence will allow patients to evaluate the range of services available to them, hence breeding confidence. Openly publicized clinical data as well as practitioner qualifications, surgery connotations, and cost ranges demystify the decision-making process and reduce chances of being lied to.